We bring lifetime value to each client
The total amount of unpaid bills, but not due, as a share of total accounts payable. Usually calculated as total AP less past due AP all over total AP.
The share of employees that leave the company. This is usually segmented by role and department and compared over time.
Return on Ad Spend is the ratio of revenue to advertising costs for a given campaign, usually segmented by advertising channel.
Solvency is a key priority of new businesses and those who take out large loans. This is simply the EBIT over the interest expense.
The share of users that perform a key action to the total number of users. Product and Marketing typically collaborate to define what a ‘key’ action is, but it needs to epitomize the begging of the user journey.
Accounts Receivable turnover, which is the ratio of sales on account to average AR balance for a given period. It’s interpreted as effective the company is at collect on-time payments from customers.
